The biker had to slam on his brakes during the ride, fishtailed, went over the handlebars, and landed on his head according to the article. According to State Police he would have likely survived had he been wearing a helmet.
Personally, I think that one should wear a helmet, but I also think that you can't legislate good sense. We don't need a friggin law for everything.
Here's a link to the article:
http://www.poughkeepsiejournal.com/article/20110703/NEWS12/110703007/Upstate-N-Y-motorcyclist-dies-ride-protesting-helmet-law
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